eCommerce continues to take Chanderiyaan to new heights
iShippo.com, an online marketplace dedicated to promoting Indian culture and heritage though handcrafted products, has joined hands with DEF in an effort to boost sales of Chanderiyaan handloom products and improve the livelihood of weavers/artisans of Chander in Madhya Pradesh. iShippo.com offers a marketplace to buy or sell creative handcrafted products that supports local makers, artist, craftsmen, self-help groups, NGO and indie businesses. Inspired by Prime Minister Narendra Modi’s ‘Make In India’ campaign, iShippo.com not only promotes handcrafted ‘Make in India’ product but also includes promotion of the culture heritage and the culture keeper of India
On this occasion Karma Bhutia – Founder & CEO of iShippo.com said “This is a great moment in iShippo’s history to be associated with self-help groups, NGO who are working with communities on the fringes of our country’s economic prosperity. Now with the DEF partnership we at iShippo.com will work to bring due recognition and economic prosperity to these communities of weavers at Chanderi. Why not? Since they are literally fueling our country’s #MakeInIndia dream.”
iShippo.com is committed to supporting artisans/craftsmen, creating a sustainable way of doing business and commerce while using the power of Internet & eCommerce to bring together communities and empower people.
Together, DEF and iShippo.com aim to allow technological enablement of artisans to bridge the digital divide, bring the global market at the doorstep of weavers, help weavers transform into entrepreneurs from daily wagers, initiate capacity building of the artisan community and ensure self-sustainability of clusters.
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